13 mind blowing facts on social media 2010

Social media is a phrase being tossed around a lot these days and the best way to define social media is to break it down.Media is an instrument on communication, like a newspaper or a radio, so social media would be a social instrument of communication.

Social media is so much more than just people sharing ideas and thoughts with other people, it is the creation and exchange of ‘User Generated Content’ – the ability to transform broadcast media monologues into a social media dialogues; a platform where information is spread out so fast and widely that puts television, radio and print media to shame.

It is also well-documented that social media is not a fad through a fantastic video presentation by Equalman. On top of that, reports also show that students especially are addicted to the whole social media scene like drugs.

1. 90% of participants know at least 1 social networking site

2. 72% of participants are members of at least 1 social networking site

3. Facebook has the highest penetration

4. Users of social networking sites are saturated

5. On the average, users log in twice a day to social networking sites

6. Sending personal messages is the most popular online activity

7. On the average, people have about 195 friends

8. Everyone removes friends sometimes

9. People lack trust in their social network sites

10. 13% of users admit to having a far-from-real image on at least 1 social networking site

11. Asian and West European’s online behaviour is totally different

12. More than 1 of 2 users cannot access their profiles at work

13. 20% of the online population are already users of a social networking site